Is a successful business model that has been gaining strength in the past decades.
These are the main characteristics of the Party Plan model:
  • The products are distributed through independent sellers.
  • The products are promoted and marketed in meetings at home or private parties organized by a distributor or host.
  • The main objective of these meetings is to demonstrate and expose the main benefits and characteristics of the products and services to a group of potential buyers.
  • After the demonstrations, the hosts take the orders of those attending the event.
  • One of the objectives of a Party Plan event is also to recruit new salespeople.
  • It is a system for the generation of sales and / or business opportunities.
  • The main items that are marketed in this mode are kitchen utensils, household items, jewelry, cosmetics, bags and clothing.
  • In these events it is common to provide incentives and discounts to both distributors and attendees.
party plan software


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