In the previous article we talked about the immediate future of companies and retail stores, and how due to the speed in which people move in their day to day as a result of technology and trends in the behavior it produces like Nowism, methods such as Click and Collect are being increasingly implemented and are influencing not only the model of buying and selling products, but also the physical structure of stores and shopping centers.
Since the technological revolution has given a complete spin in customers' buying habits and perception, making people get used to a faster, more specific and modern way of purchasing products and services, the philosophical and operational shift in retail companies is not just an upcoming fact, it's already happening.
Written by Claire Hopwood
One of the largest retailers in the world is doubling down on direct sales. According to Market Realist, Nike, the undisputed leader in the sports apparel business, is focusing on its direct-to-consumer (DTC) channel and plans to grow this part of its business by 250 percent in the next five years.
Micro influencers have loyal followers who are prone to long-term engagement and higher conversion rates.
Chairman of IMG Artists and Principal in Two Pillar Management
Technology has a huge impact on the direct selling industry in terms of changes both to the industry’s operating environment and its business model. Interestingly, this influence is visible in relation to external factors as well as to internal conditions in direct sales.
Taken from: The New York Times
By now you have probably heard of influencers, that group of internet-famous people who have more than a million social media followers and can make big money by plugging various brands. And you may have even heard of micro-influencers, who do the same thing for a still sizable but somewhat smaller social media audience — from the tens to low hundreds of thousands.
Much of the debate on the fourth industrial revolution has revolved around the threat posed by new technologies such as AI and robotics to jobs and the human way of life.
What do you want your business to be known for? As a company people can trust, perhaps an organization that soothes people’s fears, or maybe just an institution that stands out? Whatever it is, the connection people forge with your business flows from your branding and, as I’ll explain below, your choices can create a lifelong relationship or burn your company in an instant.
You’ve discovered a need for MLM software in your business. Now you want to start shopping, but—what options should you consider? As fellow workers in network marketing, we share with you the top 5 must-haves in MLM software.
Twitter, Facebook, Instagram, and Snapchat attract almost 33 percent of the global population today. This is a too big an audience for any serious marketer to ignore. In order to remain competitive and to satisfy their diverse user-base, these social platforms have been evolving each passing day. New features, new algorithms, and new strategies are being introduced daily. But which changes are more likely to impact on business in the coming years? In this article, we look at six future predictions of social media for business.
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