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Wednesday, 22 March 2017 08:29

New E-Commerce functionality in S4DS

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E-Commerce has become an essential functionality for Direct Selling Companies. This functionality opens up new channels that facilitate the commercialization of products in an effective...

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In this article, we’ll explore the five most common mistakes new companies make, and how to avoid them. 

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The new technology trends and the generational changes are transforming the traditional consumption patterns at an accelerated pace.

Tuesday, 21 February 2017 17:15

E-commerce: An effective way in Direct Selling

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Nowadays an increased number of direct selling companies rely on E-commerce and Direct Selling strategies to be applied in their way of selling and reaching out to...

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So what separates those very few skyrocket startups and rapid moving businesses from the so many that don’t make it and fail. In my experience, in addition to great products...
 
Sunday, 12 February 2017 14:54

Logistics: A challenge for Direct Selling

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Logistics seems to be a constant challenge for the direct selling industry, even more to the one presented in all traditional channels including the retail sector

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First of all, we must analyze what is needed to overcome the traditional schemes of sales and growth, such as door to door, flyers, printed catalogs, cash payments, order taking by hand, the telephone, personal visits, monthly meetings, among other common traditional activities in the Direct Selling business.

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It has been little less than 25 years from when I remember a good friend extending to me an inspiring invitation to attend a meeting where people was going to speak about businesses. That invitation came along with a sentence that was similar to...

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The emergence of the Generation Y is a game changer that alters the existing status quo of marketing and selling. Setting aside the talk of the Gen Y from a sociological point of view, what makes this generation of consumers unique and formidable is...

Thursday, 05 January 2017 09:18

The Internet Runs on Video

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The Internet was built on words. Now, the internet runs on video. Facebook alone has overtaken Youtube as the place where the most video watching minutes are spent.

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